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Programme on Training Managers and Executives
for the Enterprises of National Economy of the Russian Federation

ENTRY TEST 2004
TEST OF READING

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STOP! DON'T PASS THIS BY

I was a teacher for eleven years. I enjoyed the classroom activities but didn't enjoy the increased administration. Like many of you, I love good holidays, good food and wine, good theatres - just a good quality life. I hated having to compromise. I hated being broke.

So one day I joined Sterling Publications selling advertising space on the telephone. Everyone said, "don't do it, it's a crazy idea". In my first year I earned $47 000. It wasn't easy. I worked very hard. Now, 12 years later, I am the General Manager of Sales. I spend most of my time teaching and motivating others. I only work from 9 to 5.30 and NEVER take work home. My large family home, my private flat and my house in France are all paid for. I never have to compromise.

If you are relatively young, based in or around London and this advertisement is of interest for you, then call me,

Philip, on: 0171-915-9677

(Adapted from the Guardian)

41.  Philip enjoyed ....... .
a)  having to compromise
b)  being broke
c)  teaching
d)  the increased administration

42.  Philip changed his job because ...... .
a)  he hated his previous job
b)  he didn't like to work
c)  he disliked administration and compromises
d)  he had lost his job

43.  In his new position he has to ...... .
a)  take work home
b)  work on week ends
c)  has to train the staff
d)  has to work late hours

44.  Now Philip is ...... .
a)  a prosperous man
b)  a poor man
c)  an unhappy man
d)  an angry man

45.  This advertisement is meant for ...... .
a)  the General Managers of Sales
b)  young people living in France
c)  young residents of the London area
d)  middle aged Londoners.

Text 2

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"Butler" service helps to free up leisure time for busy executives

Having a butler-style personal assistant to run your home life is the dream of many company executives. A couple of years ago James and Tom Hickman recognised a shift in society towards achieving a better balance between work and home life. The brothers saw this as a business opportunity, a chance to make money from providing busy executives with 24-hour personal assistants. As a result they formed Liberate 365, which provides a butler-style service to busy people with money to spare. Liberate 365 agents will perform a range of tasks, from collecting dry-cleaning and helping clients move house to compiling holiday itineraries, keeping a spare set of keys for emergencies and even finding and buying presents.

Tom Hickman says: "James and I realised that there was a trend within lifestyles. People were working a lot harder, yet they were becoming interested in achieving a balance between their careers and their private lives. In the 1980s people were seen as successful if they were working an 80-hour week - now they are not."

Instead, he says, people want to have a life outside work and this means freeing up their spare time. Liberate 365  provides agents who are assigned to individuals for a $500 annual fee. In return they get their life simplified.

"We have errand runners," says Hickman. "They can go out and buy jewellery, hold members' keys, or stay at home to wait for deliveries and get things fixed."

All Liberate 365's 16 agents have at least one other language. This enables them to work wonders - such as the agent who found a piece of jewellery a client had seen in the window of a jeweller in Rhodes.

When Liberate 365  started at the end of the 1990s it did not need a large sum of money to get it going. Hickman says: "It had energy and drive. A good business model should be able to start without too much capital."

From the start the company aimed to attract individual clients as well as corporate organisations. Hickman says: "For the people we are looking after we become their personal back office - they already have a back office at work."

The brothers are talking to financial institutions that are interested in offering their workers a package that includes a work/life balance. "Executives don't just want fat salaries," says Hickman.

The company has a corporate pilot scheme with SG Asset Management, the company where Nicola Horlick, one of the best - known examples of combining a business career with managing a big family, is an executive.

The Sunday Times
October 8, 2000

46. Butler-style service means
a)  Giving a large sum of money to the clients
b)  freeing up clients' spare time
c)  making jewellery for clients
d)  looking for gifts

47. Liberate 365  was organised to help
a)  People who sell jewellery
b)  People who start their businesses
c)  People with more money than time
d)  People who get things fixed

48. Agents of the company must know
a)  at least one foreign language
b)  English perfectly
c)  at least one oriental language
d)  the Russian language

49. Executives
a)  Don't want salaries
b)  want fat salaries
c)  don't want fat salaries
d)  want more than fat salaries

50. Liberate 365  is aimed at providing balance between one's
a)  work and salary
b)  education and career
c)  profits and losses
d)  work and home life.

Text3

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Holker Hall: so much to see and do

This year Holker Hall celebrates its 50th opening season. Why not come and celebrate with us and see what over 2.5 million visitors have enjoyed.

You will find three major attractions together here at Holker Hall.

Once owned by the Duke of Devonshire, the Hall is now home to Lord and Lady Cavendish and their family.

The magnificent gardens are a major attraction in their own right and a peaceful oasis for the modern day visitor, including many rare plants and trees. The privately owned Motor Museum is the third major attraction. The fine collection of automobiles provides a nostalgic look at our magnificent motoring past. Children will love the Museum and so will you. Because we have so much to offer, you can spend a full day at Holker. We offer a varied range of ticket prices and tours depending on what you would like to see and do. All tickets include admission to the Gardens, Exhibitions, Adventure Playground, Picnic Area, Gift Shop and Cafe. For a full and enjoyable day out we recommend our Top Ticket which covers all attractions.

For further information please telephone (015395) 58328.

51. You will find three major _______________ together at Holker Hall.
a)  exhibitions
b)  places of interest
c)  gardens
d)  celebrations

52. The Duke of Devonshire _______________.
a)  grew exotic plants
b)  sold tickets to the major attractions
c)  owned the estate
d)  admitted to the Gardens, Exhibitions, Adventure Playground

53. A peaceful oasis for the modern day visitor _______________ due to the magnificent gardens.
a)  doesn't include rare plants and trees
b)  is situated at the Adventure Playground
c)  is free of charge
d)  is a major attraction

54. The collection of automobiles _______________.
a)  Makes people buy them
b)  Reminds them of old times
c)  Resembles the World Exhibition of Old Cars
d)  Doesn't attract children and their parents

55. "Our Top Ticket" _______________.
a)  is offered at various prices
b)  does not include admission to all attractions
c)  includes admission to all attractions
d)  does not include admission to Motor Museum.


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